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Endorsements. In terms of the highest paid tennis players out there, the majority of their money is made through endorsements and brand deals. This is by far the largest proportion of their annual earnings, surpassing their on court earnings from prize money in a lot of cases!
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Read More »Well, whilst this sounds like the stuff of dreams, it is only a reality for a small handful of the game’s elite. So, the question of ‘how much do tennis players earn?’, is not a one size fits all situation. Whilst it may seem that the majority of tennis players we see will be earning more than enough to have a very comfortable, if not luxurious lifestyle, this is not the case for the vast majority. Sure, if a player has been inside the top 50 in the world for a number of years they may well be able to earn a decent living. But, the amount of financial sacrifice that it took to get there can often outweigh the so-called ‘high flying’ tennis players’ lifestyle. Of course, how much a tennis player will earn depends greatly on the level they are competing at, and you know what they say… success breeds success. Being a professional tennis player can be a very steep upwards or downwards spiral. For those at the very top of the game like Roger Federer, Rafael Nadal, Novak Djokovic and Serena Williams, multi million dollar brand deals, endorsements, prize money cheques and appearance fees are the norm. For these legends of the game, it can seem all too easy to make astronomical amounts of money. But, it is worth noting that all of these players started off in the exact same way as any other tennis player, playing tournaments as a junior, working their way up the rankings and eventually being the best in the world. However, for the vast majority of players this dream does not become a reality. Yes, they may make a reasonable living and get to travel the world as a professional athlete. But, their journey will start off in the exact same way as the greats of the game, with the same sacrifices and risks involved. With all that being said, let’s take a closer look into how much tennis players actually earn, at different levels of success in the sport.
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Read More »Appearance Fees Some of the top players in the world will actually charge appearance fees to play at certain smaller tournaments. This is another way in which they can maximise their income, as they are effectively capitalising on the sell out crowds, sponsorship revenue and TV income generated as a result of them playing the event. Obviously, only the absolute top players can justify doing this, but it is another revenue stream they can use to boost their income. How Much Tennis Players Earn So, we have discussed the different ways in which tennis players can earn their money. It is clear that there is a massive disparity between the highest paid tennis players and the average journeyman. Therefore, it makes sense to take a look at what tennis players earn at different levels in the rankings. Top 5: As a player sitting near the very top of the rankings, you will be in the spotlight, earning millions. Whilst it is well documented that it takes an unbelievable amount of hard graft, dedication and professionalism over a number of painstaking years to get to the very top of the sport, the rewards can definitely be worth the effort. Players in the top 5 and even in the top 10 will commonly earn 7 or 8 figure sums per year, especially if they have been playing at this level consistently. This is where the most lucrative brand deals are landed and players can really cash in on their talents. Pay in this region can range anywhere from around $1 million per year to $100 million per year in the most exceptional cases. Top 50: For a player consistently ranked in the world’s top 50, it is not uncommon for them to be earning 6 figure sums. Given that they will likely have some lower level endorsement deals, be a few rounds at the grand slams consistently and winning multiple titles throughout their career, it is common for players at this level to earn between $100k and $1 million per year. Whilst this is quite a large range, players in the top 50 may even float in and out of the top 15 in the rankings from time to time, where they can reach the latter stages of grand slams and even land themselves a high paying endorsement deal off the back of a deep run. This is a very comfortable place to be in the world of tennis, but it is also incredibly competitive and many of these players will have to work just as hard as players earning multi millions per year in order to maintain their place in the rankings.
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Read More »Top 250: Players in the top 250 in the world will be generally struggling to break even or even turn a small profit from playing tennis professionally. It is likely that they will be playing tennis full time, but they will not often get any sort of additional payment from brands or equipment sponsors. They will often get some free merchandise and perhaps some of their travel or accommodation expenses paid for. However, they will be primarily relying on prize money earned from playing and winning tournaments to find their career. This can be a difficult place to end up, as a poor run of form can stop a player from competing on the tour indefinitely. It is not uncommon for players to make less than $50k per year in the top 250 in the rankings. And, whilst this may sound like a very respectable wage, this does not take into account the $30k-$40k in expenses that a player will almost certainly incur from playing the tournaments to earn this money in the first place.
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